Analysis of Resources and Capabilities of Marks Spencer Plc Free Essay Example, 3000 words

The paper tells that Marks and Spencer plc has invested in strategically valuable resources which make sense only when they have been strategically organized into the market context. The three types of resources can be seen in the intangible resources such as brand. Although the brand of the company is intangible, it is considered the best resource since it ensures marketability of products. Physical resources such as equipment and plant are also resources which enhance production of products. Updated plants and equipment in M S enable them to produce quality brands. The last resource has to do with organizational capabilities which are a resource embedded in M S s organizational culture and capabilities such as value chain. Supply chains and managerial capabilities. The strategic organization of resources in this company provides a dynamic interplay between scarcities, demand and appropriateness of the products in the market since the three forces are very influential in determinin g the value the product will attract in the market. Thus, M S organizes its resources strategically to interplay because they recognize the fact that the value of their products is determined not by only one resource in insolation but through their interplay. We will write a custom essay sample on Analysis of Resources and Capabilities of Marks & Spencer Plc or any topic specifically for you Only $17.96 $11.86/pageorder now Mark and Spencer plc capabilities can be evaluated by looking at how efficient the company is, in utilizing its resources. The resources in Mark and Spencer plc are utilized efficiently to ensure that they establish a competitive advantage over their rivals in the market by appealing to differentiation of products. Their capabilities can be seen in their ability to establish very strong relationships with their supplies which affords them high-quality delivery of resources at all times. They have also developed a unique brand name and customer loyalty which enables them to market their products with ease since they are already known in the market. They are able to bring their products to the market at the right time through strategic market analysis which allows them to release trending products faster than any of their rival companies.